A key facet of running a Reseller business is to manage relationships with Technology Manufacturer’s … to give a focus to the Manufacturer’s products & solutions and be active about pushing the brand forward, but also to utilise the offerings made by Manufacturers to best effect to maximise sales.

Most manufacturers offer free loans of equipment from their Loan Pool, to suitably accredited Resellers, for opportunities that pass a minimum threshold.

From a Reseller’s point of view there are a few key requirements of how this should work, and from THE AD EVALUATION TEAM’s point of view its important that our service supporting this activity, meets all requirements. 

• There must be no threat to the reseller of losing the deal as a result of opening up visibility of the opportunity, as an unwarranted byproduct of asking for help .
 

Even though THE AD EVALUATION TEAM has a sales function we have absolutely no interest in trying to win ownership of End User Accounts… we have 15 years track record of helping the deal, but never stealing the deal

• The process needs to be quick and effective, otherwise the opportunity will be lost
 

In the end it’s the Manufacturer’s responsibility to quickly say yes, and THE AD EVALUATION TEAM’s responsibility to expedite quickly. We have been constantly evolving our processes year by year to continually improve TAT. The web-based Loan Request form is a major innovation specifically designed to shorten dramatically the time spent on communication & co-ordination, and to achieve the fastest possible service.

• Communication is vital, to make sure the account team is fully aware of what is going on…

THE AD EVALUATION TEAM’s web based reporting complements the Loan Request Form and the MY LOANS report page allows anyone with a validated login to see the latest status of the loans that they have been associated with